Core Values

Our core values are rooted in our identity as a supportive entity for creativity, innovation, and entrepreneurship. The unit aims to be a trusted source of inspiration, innovation stimulation, and the development of the knowledge necessary to foster a new business culture — one that embraces technology and leverages it to lead and advance society.

This is achieved through the promotion of the following principles:

• Efficiency

• Integrity

• Credibility

• Commitment

• Quality

• Team Spirit